SCCI holds training session on “Marketing in the Digital Age”

SIALKOT: Sialkot Chamber of Commerce & Industry (SCCI) in collaboration with the National University of Sciences and Technology (NUST) conduct a premium training session on “Marketing in the Digital Age”. Mansoor Majid from National University of Sciences and Technology (NUST) briefed the audience on the importance of digital marketing, emerging business and revenue models, digital marketing opportunity, marketing funnel, understanding of product, brand & audience, campaigns that resolve marketing problems, content marketing and SEO fundamentals. The session was chaired by SCCI Senior Vice President Sheikh Zohaib Rafique Sethi. He said the training session had built a broad understanding of opportunities presented by digital marketing and enabled the audience to meet their business needs and able them to contribute towards developing a perfect digital marketing framework in their respective businesses.

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